Louie
Co-founder
SEO & GEO agency in London
For brands that want to be seen.
Web development, SEO, GEO & Google Ads that turn searches into revenue you can measure.
GoodFirms
Techbehemoths
Google Partner
Wael Works · Luxury car upholstery
Head office30 Market Place, London W1W 8AW
Every decision backed by enterprise-grade data
Google AnalyticsTraffic & conversions
Google Search ConsoleRankings & indexing
Google Tag ManagerTracking & tags
Data StudioLive client dashboards
AhrefsBacklinks & competitors
SemrushKeywords, visibility & AI mentions
Screaming FrogTechnical site auditsBrightLocalLocal rankings & citations
Schema WizardSchema markup integration5.0Excellent on
We make great businesses easy to find
Search has changed. The value of being found hasn't.
The most valuable moment in marketing is when someone asks for exactly what you do. Billions of searches are made on Google and ChatGPT every day, and your customers are among them. If you don't show up when they ask, you're never even considered. A competitor is.
Founded in 2020, Visible Websites is an agency for brands that want to lead their market. We specialise in SEO, AI search optimisation and Google Ads from offices in London and Dubai. We put our clients in front of potential customers at their highest point of intent.
A live reporting dashboard, custom-built for your industry and KPIs, tracks everything from traffic and conversion rate down to bookings and sales, each split by source, so you always know your return on investment.
14bnsearches on Google every day around the worldGoogle, March 2025
53%of UK adults often see AI search summariesOfcom, December 2025
8%of US AI summaries led to an organic search clickPew Research, July 2025
Search audit tool
How visible are you?
See how many people find you on Google, how often AI answers link to you, and what you could gain in the top three.
Your AI visibility
How many answers in AI Overviews, AI Mode, ChatGPT, Perplexity and Gemini link to your site, and how that has changed over six months.
Your Google traffic
Estimated monthly visits from Google, the searches behind them, and your Domain Rating, Ahrefs' 0 to 100 score for your backlinks.
What you could gain
Searches where you sit at positions 4 to 20, and the extra visits and ad value if they reached the top three.
The Founders
The minds behind
the results
We’re obsessed with search. The kind of obsessed that has thousands of tabs open and knows why each one is there.
Built to be seen
We improve search visibility, increase traffic and, ultimately, turn it into customers. Our partners win when they are brave enough to go beyond their creative comfort zone.
hair extensions londonPage one
Beauty Club London
blow dry bar londonPage one
Duck & Dry
valet parking dubaiPage one
Luxe Valet Services
personal training dubaiPage one
Roar Fitness
nail salon londonPage one
Paint Nails London
the women’s journal+230% traffic
The Women’s Journal
The process
How we get you named
in AI answers
Illustration of an AI answer that names and cites a business.
Google ranks pages. LLMs recommend businesses. Generative engine optimisation (GEO) builds the trust and authority that ChatGPT, Gemini, Perplexity, Claude, Copilot and Google’s AI Mode look for before they recommend you, and the technical foundations that let them find you at all.
These models pull their answers from live search results. They read the pages that rank, check what other sites say about you and recommend the brands that come out on top. Great GEO is built on great SEO.
- 01
Discovery and audit
We learn your business, then audit your site, rankings, competitors and tracking. Next we reverse engineer the sources LLMs pull from. Specialist tools, plus the source code and network requests behind each AI answer, show us which pages, reviews, directories and threads they cite most for searches in your industry, who they name today and what they say about you.
- 02
Strategy and roadmap
A 90-day plan with priorities, owners and the numbers we expect to move, starting with the sources that will get you named fastest.
- 03
Fix the foundations
Your name, address, services, prices and opening hours match across your website, Google Business Profile, directories and social profiles, with schema so search engines read them the same way. We check robots.txt, your firewall and page speed so the crawlers behind ChatGPT, Perplexity and Claude can read every page.
- 04
Write pages that answer the question
LLMs quote pages that answer clearly. Google’s AI Mode also splits one question into several smaller searches, a process it calls query fan-out, so we cover the follow-up questions too: price, timing, location and comparisons.
- 05
Earn mentions where LLMs look
Reviews, trade directories, press coverage, YouTube and Reddit threads all feed AI answers. We go after the sources found in step 1, with real customers and real stories.
- 06
Report, refine and grow
Tracking is checked before anything goes live. Your live Data Studio dashboard shows how often each LLM names you, for which questions, and the traffic arriving from chatgpt.com, perplexity.ai, gemini.google.com and copilot.microsoft.com. Each month we review what worked, then expand into new keywords, locations and channels.
GEO, SEO and AEO side by side
 SEOSearch engine optimisation | AEOAnswer engine optimisation |    GEOGenerative engine optimisation | |
|---|---|---|---|
| Goal | Rank in Google and Bing results | Be the direct answer in snippets, voice and AI summaries | Be named and cited in AI assistants |
| Where it shows | Search results, Maps | Featured snippets, People also ask, voice assistants, AI Overviews | ChatGPT, Gemini, Perplexity, Claude, Copilot, AI Mode |
| Main levers | Technical health, content, links | Clear question and answer content, FAQ structure, schema | Brand facts, citations, mentions across the web, crawler access |
| How we measure it | Rankings, clicks, enquiries | Snippet wins, question coverage | Prompt tracking, citations, AI referral traffic |
Local businesses and AI answers
When someone asks an assistant for a nearby business, the answer leans heavily on map listings and reviews. For London clients we treat Google Business Profile, Apple Business, Bing Places and your reviews as part of GEO, not a separate job.
Request an AI visibility check
Find out how we do AEOOur Services
Everything it takes
to be found.
Most brands split their website, SEO and ads across three agencies, and nobody owns the gaps between them. Every part of our strategy is built and run by specialists who understand how their work connects across the whole campaign.
- SEO consulting
Technical fixes, content and links that move your rankings on Google, with one plan from audit to monthly report.
- Local SEO
Google Business Profile, reviews and location pages that help you into the map pack in the areas you serve.
- AEO
Answer-ready pages and FAQ structure that win featured snippets, voice answers and AI summaries.
- PPC management
Google Ads built around profit rather than clicks, with weekly optimisation and clear reporting.
- Local PPC
Google Ads aimed at the postcodes you serve, with call tracking so you see which ads make the phone ring.
- Web design
Sites designed to turn visitors into enquiries, with SEO planned in from the first wireframe.
- Web development
Fast WordPress, Shopify and custom builds, made to pass Core Web Vitals and easy to update.
- Email migration
Move to Google Workspace or Microsoft 365 with every message, contact and calendar carried across.
Not sure where to start? We will tell you what to fix first.Request an audit
Reporting
Live reporting you can open any time
Transparency is how we work. You see exactly what we’re doing on your campaign, why we’re doing it and what it’s bringing in, in a live Data Studio dashboard built around your business.
- Updated every dayYour dashboard refreshes every morning, so the figures you see are from yesterday, not last month. Search Console data runs two to three days behind, just as it does in Google’s own tools.
- Every channel in one viewSearch Console, GA4, Google Ads, Business Profile and your booking or sales data sit side by side, so you can see which channel brought in each enquiry and what it was worth.
- AI visibility trackingTrack how often ChatGPT, Gemini, Perplexity and Claude recommend your business, for which questions, and which competitors they name instead.
- A monthly review callEach month we sit down with you to go through what moved and why, answer your questions, and agree the priorities for the month ahead.
Updated today, 06:00
Booking revenue +21.7%
Ask the assistants
See what AI
says about us
Ask ChatGPT, Claude, Gemini or Perplexity what they think about Visible Websites. Each button opens the assistant with the question ready.
Testimonials
In their words
We went from no online enquiries to consistently over 150 a month, and the majority of our new partners now find us through the site.
Feras HarbLuxe Valet Services · Founder
Visible Websites really understood what we wanted to achieve with The Women’s Journal. They’ve created a website that reflects our publication, and their SEO expertise has helped us reach a much wider audience.
Jennifer Read-DominguezThe Women’s Journal · CEO
Our consultation bookings have increased massively, and Google is now our biggest source of new clients. We rank on the first page for all of our main keywords, and the impact it’s had on our business has been incredible.
Louise BaileyBeauty Club London · Co-founder
LondonOxford Street
DubaiWorld Trade Centre 1
Worldwide
Rooted in London,
working worldwide
We are a London agency with a second office in Dubai, working with clients across the UK, the UAE and further afield.
About usQuestions, answered.
If you'd like to ask us anything else, we're here to help. Don't be shy.
Working with us
It depends on your goals and how competitive your market is. After the audit you get a fixed monthly fee and a written scope, with no hidden extras.
No. Plans start with a three month term and then roll monthly. We keep clients by getting results, not by contract.
Yes. We have offices in London and Dubai, and we work with clients across the UK and worldwide. Most of the work happens remotely, with calls whenever you need them.
Yes. We often work with in-house marketers and developers, sharing one roadmap and one live dashboard so everyone sees the same numbers.
SEO, GEO and results
In most markets, rankings start to move within six to twelve weeks, and enquiries follow from around month four. We set a target for each stage and report against it every month.
Generative engine optimisation gets your business named in answers from ChatGPT, Gemini, Perplexity and Google AI Overviews. If your customers research with AI, it belongs alongside your SEO.
GEO builds on SEO. The assistants read pages that already rank, so the technical work, content and links still matter. GEO adds the parts SEO used to skip: consistent brand facts, mentions on the sites AI trusts, crawler access for AI bots, and tracking what each assistant says about you.
No. AI answers vary between users and sessions. What we can do is improve the signals assistants rely on and show you, month by month, how often you are named for the questions that matter.
We track a fixed list of customer questions across ChatGPT, Gemini, Perplexity, Claude, Copilot and Google’s AI features. We record whether you are named, whether your site is cited and who else appears. We also report visits from AI assistants in Google Analytics.
Every client gets a live Data Studio dashboard, updated daily, plus a monthly review call. You see rankings, traffic, enquiries and revenue, not vanity metrics.
Yes. We audit what you have first and only recommend a rebuild when it is the faster route to results.
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